Advanced Typography - Task 4: Final Compilation & Reflection

30.8.2023 - 29.11.2023 ( Week 1- Week 14)
Gam Jze Shin / 0353154
Advanced Typography / Bachelor of Design (Hons) in Creative Media
Task 4: Final Compilation & Reflection


Index
1. Task 1 / Exercise: Typographic Systems & Type & Play Assignment
https://jzeshinsdesignblog.blogspot.com/2023/08/advanced-typography.html

2. Task 2 : Key Artwork & Collateral
https://jzeshinsdesignblog.blogspot.com/2023/09/advanced-typography-task-2.html

3. Task 3 : Type Exploration and Application
https://jzeshinsdesignblog.blogspot.com/2023/10/blog-post_24.html


Submission
Task 1 / Exercise: Typographic Systems & Type & Play Assignment
30.8.2023 - 24.9.2023 ( Week 1 - Week 4)

Final Task 1 - Exercise 1: Typographic Systems

fig. 1.1.1 Final Axial System - JPEG (Week 2, 10.9.2023)

fig. 1.1.2 Final Radial System - JPEG (Week 2, 10.9.2023)

fig. 1.1.3 Final Dilatational System - JPEG (Week 2, 10.9.2023)


fig. 1.1.4 Final Random System - JPEG (Week 2, 10.9.2023)

fig. 1.1.5 Final Grid System - JPEG (Week 2, 10.9.2023)

fig. 1.1.6 Final Modular System - JPEG (Week 2, 10.9.2023)

fig. 1.1.7 Final Transitional System - JPEG (Week 2, 10.9.2023)

fig. 1.1.8 Final Bilateral System - JPEG (Week 2, 10.9.2023)

 
fig. 1.1.9 Final Task 1 - Exercise 1: Typographic Systems - PDF (Week 2, 10.9.2023)

 
fig. 1.1.10 Final Task 1 - Exercise 1: Typographic Systems with grids - PDF (Week 2, 10.9.2023)

Final Type and Play (Part A)

fig. 1.2.1 Image chosen (Week 3, 17.9.2023)

fig. 1.2.2 Extraction letterforms with baseline  (Week 3, 17.9.2023)

fig. 1.2.3 Extraction letterforms without baseline  (Week 3, 17.9.2023)

fig. 1.2.4 Final letterforms with baseline (Week 3, 17.9.2023)

fig. 1.2.5 Final letterforms without baseline (Week 3, 17.9.2023)

fig. 1.2.6 Compare extraction and final letterforms (Week 3, 17.9.2023)


fig. 1.2.7 Letter 'C' (Week 3, 17.9.2023)


fig. 1.2.8 Letter 'A' (Week 3, 17.9.2023)

fig. 1.2.9 Letter 'N' (Week 3, 17.9.2023)

fig. 1.2.10 Letter 'D' (Week 3, 17.9.2023)

fig. 1.2.11 Letter 'Y' (Week 3, 17.9.2023)

fig. 1.2.12 Final poster (Week 3, 18.9.2023)

 
fig. 1.2.13 Final poster (Week 3, 18.9.2023)


Honor Competition 

fig. 1.2.14 Gleeful Giving (Week 6, 7.10.2023)


fig. 1.2.15 Gleeful Giving - Wallpaper (Week 6, 7.10.2023)

fig. 1.2.16 Gleeful Giving - PDF (Week 6, 7.10.2023)


Task 2: Key Artwork & Collateral
20.9.2023 - 18.10.2023 ( Week 4- Week 8)

Final Key artwork & Collateral
fig 2.1 Final Key Artwork - B&W (Week 8, 19.10.2023)

fig 2.2 Final key artwork on T-shirt (Week 5, 28.9.2023)

fig 2.3 Final Key Artwork - Colour (Week 8, 19.10.2023)

fig 2.4 Final Key Artwork - Colour (Week 8, 19.10.2023)

fig 2.5 Final Key Artwork - Animated  (Week 8, 19.10.2023)

fig 2.6 Final Collateral - Colour Palette  (Week 8, 19.10.2023)

fig 2.7 Final Collateral 01 - Wallet (Week 8, 19.10.2023)

fig 2.8 Final Collateral 02 - Keychain (Week 8, 19.10.2023)

fig 2.9 Final Collateral 03 - Bag (Week 8, 19.10.2023)

Feel free to click here to see my Instagram page:

fig 2.10 Final Collateral - IG Post (Week 8, 21.10.2023)


Task 3: Type Exploration and Application
18.10.2023 - 29.11.2023 ( Week 8- Week 13)

Final Idea Proposal

fig 3.1 Final Idea Proposal  (Week 8, 17.10.2023)

Final Type Exploration and Application

fig 3.2.1 Final Type Exploration (Week 11, 8.11.2023)

fig 3.2.2 Final Type Exploration (Week 11, 8.11.2023)

fig 3.2.3 Final Type Exploration (Week 11, 8.11.2023)

fig 3.2.4 Final Type Exploration (Week 11, 8.11.2023)

fig 3.2.5 Final Type Exploration (Week 11, 8.11.2023)

fig 3.2.6 Final Type Exploration (Week 11, 8.11.2023)

fig 3.3 Final Font Presentation 1 (Week 13, 21.11.2023)

fig 3.4 Final Font Presentation 2 (Week 13, 21.11.2023)

fig 3.5 Final Font Presentation 3 (Week 13, 22.11.2023)

fig 3.6 Final Font Presentation 4 (Week 13, 22.11.2023)

fig 3.7 Final Font Application 1 (Week 14, 28.11.2023)

fig 3.8 Final Font Application 2 (Week 14, 28.11.2023)

fig 3.9 Final Font Application 3 (Week 14, 28.11.2023)

fig 3.10 Final Font Application 4 (Week 14, 28.11.2023)

Font Download: 


Reflection

Experience
Discovering the eight typographic systems revealed a surprising variety in composition applications. Task 2A, designing a key artwork about my name, initially intrigued me but posed a challenge in representing my personality. Task 2B, Collateral, required defining my artwork's identity, reflecting on color palette, design style, elements, and layout. This exploration was crucial for personal expression. Designing a font based on the theme of fish initially hesitated due to past challenges, but the process turned surprisingly smooth. Adapting to FontLab 8 and creating visually engaging words presented challenges, yet the final result exceeded expectations, marking a satisfying journey of creative learning.

Observations
In this module, I observed that the creativity within the confines of system rules presents a challenge, as the focus extends beyond beauty to meet specified requirements. Typographic systems often prioritize ease and correctness over creativity. Exploring life's myriad potentials and intricacies unveils inspiration for innovative design. Personal aesthetic interpretations differ widely, emphasizing the need for designers to appreciate diverse creations rather than imposing personal preferences. Social media demands strategic use of color, layout, and visuals for content to stand out. Notably, font design underscores the importance of sharpness and optimal sizing, considering diverse applications like street signs and small items where precision ensures visibility and uniqueness.

Findings
In this journey, I recognized the flexibility within typographic systems, offering diverse ways to express creativity while adhering to specific rules. Exploring various typefaces and fonts revealed insights into their characteristics and effective design principles. Crafting a key artwork and brand collateral proved a complex yet fulfilling process, emphasizing the importance of thoughtful decisions in brand representation. Designing my name's key artwork brought a sense of pride, teaching me valuable lessons in applying elements, colors, and rules to future projects. Creating a complete typography design demands time and precision, distinct from fine art. Attention to spacing and presentation enhances a font's impact.


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